Viewpoint

Take a look at the latest opinion pieces from the Cause4 team.

Feature story

AI and Chat GPT in Fundraising – its role, uses and implications

22nd May, 2023 | By Lucy Pratt

With technology continuing to embed itself in all aspects of our lives at great speed, much has been written about AI technology, and how this is likely to facilitate the biggest shift in our working practices since the industrial revolution.

This week, OpenAI chief executive (and the inventor of Chat GPT) Sam Altman lauded the new generation of digital chatbots for their potential to “improve nearly every aspect of our lives”. 

However, his positivity also came with words of warning, “if this technology goes wrong, it can go quite wrong, we want to work with the government to prevent that from happening.”

With every great revolution, comes trepidation, but looking at such technology through the eyes of a fundraiser, we need to ask whether this is the future of fundraising, or merely a tool to support us in our journey to create positive change? In a series of articles, we aim to open up discussion and debate on this topic.

Being a Charity Chair: The Hallmarks of Good Leadership

24th April, 2025 | By Thomas Williams

We explore some of the key qualities and skills that define a great Chair.

Cause4's Pick of the Month June 2019

4th June, 2019 | By Cause4 staff

As we approach summer and the longest day of the year this month, we can’t believe quite how fast this year has gone – or the 10 years that led up to our birthday party in May! In our spirit of Sharism, check out our favourite Charity Leader, Entrepreneur, Trustee and Arts Fundraising and Philanthropy Fellow of the Month for June! 

Cause4’s Pick of the Month May 2019

3rd May, 2019 | By Cause4 staff

May is an exciting month for us here at Cause4 – and not just because Spring is here! This month, our acclaimed Trustee Leadership Programme will be starting for 2019, while we also celebrate our 10th Birthday; a whole decade of delivering dynamic change for social good! We haven’t forgotten about our favourite Social Entrepreneur, Charity Leader, Trustee and Arts Fundraising and Philanthropy Fellow of the Month, however – and we are delighted to showcase them here! 

Michelle Wright Writes for Wax Digital

17th April, 2019 | By Michelle Wright

When your company goes through a period of growth, then it’s undoubtedly a sign you’re doing something right. But amongst the recognition and plaudits the business has garnered as a result, there’s likely to be a degree of change.

#BeATrustee: Meet the Alumni - The Muscle Help Foundation

4th April, 2019 | By Poppy Facer

Having completed the Trustee Leadership Programme, Michael Rudman joined the Board at The Muscle Help Foundation. Read his story here. 

Cause4’s Pick of the Month, April 2019

2nd April, 2019 | By Cause4 staff

Spring is in the air and with it the promise of new ideas – just like those shared by our April Social Entrepreneur, Charity Leader, Trustee and Fellow. We hope you feel as inspired as us reading these!

Cause4’s Pick of the Month – March 2019

4th March, 2019 | By Cause4 staff

It’s already the third month of 2019 – but there is still no end to the incredible entrepreneurs, charity leaders, Trustees and Arts Fundraising and Philanthropy Fellows that Cause4 is inspired by. Here is our pick for March:

How can we better support families setting up charities ‘in memoriam’

20th February, 2019 | By Tom Hoyle

For four years a discussion paper has circulated within Cause4 that grapples with how best to serve charities forged in tragedy. We’ve publishing a distilled version of this analysis to shed light on a collection of charities (who are strangers to each other) which we consider rather special for society for their compelling messages but also their extra vulnerability. 

Guest blog: Charities need to up their digital game in these key areas or face being left behind

5th February, 2019

Over the last five years, Lloyds Bank has published some research on the digital capabilities of UK SMEs and charities. Their findings for 2018 can be found in the UK Business Digital and Charity Index and make for some very interesting reading.

Cause4's Pick of the Month, February 2019

4th February, 2019 | By Cause4 staff

Another cold, dark January has flown by and the Cause4 team are excited to share some more brilliant stories about the Entrepreneurs, Trustees, Fellows and Charity Leaders who are our inspiration this February. 

The Value of Volunteers – In Response to Art Fund’s News

28th January, 2019 | By Laura Gabe

With the news that Art Fund is disbanding its volunteer programme, many have questioned the value of volunteer programmes. However, at Cause4 we see the real value in volunteer support, for individuals and companies and we’re scratching our heads as to why the Art Fund would make such a move.

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