Cause4Opinion

Latest from the Blog

The value of Values

To inspire loyalty, it is time that charities reprioritised communicating their values to the public.

A Better Way to Support Victims?

Recently the UK has had to cope with several tragic incidents which have shocked the country to its core – the attack at Manchester Arena, the attack on London Bridge and the Grenfell Tower disaster, to name but three. In the true spirit of generosity, the public response has been fantastic with campaigns such as […]

Capitalise on youth turnout to create social change

Can the changing face of politics shake up charitable involvement? As in 2016, this year has been no stranger to a political shake-up. With young people having discovered the power of the ballot box and contributing to June’s unexpected General Election result – their participation in the snap election was the highest for 25 years […]

Trustee Diversity: it’s time for action

  This year’s Wimbledon headlines had more to discuss than the early departure of our British players. Andy Murray’s correction of the journalist who forgot Serena Williams’ 12 Grand Slam wins[1] brought renewed attention to the casual gender inequalities that linger in the sport. As issues of diversity and representation get more airtime, we in […]

Finding Clarity in the Cloudy Third Sector

Are charities losing their value in a rapidly growing network of social enterprises? In recent years, a range of new business models for social benefit have emerged, including ‘Community Interest Companies’ (CICs) and ‘B Corporations’, which, for some, challenges the perception of what it might mean to be a registered charity or whether this model […]

Are you looking after your donors?

In light of the recent email hiccup by Wateraid, which saw the multi-million-pound international development charity accidentally send out an event reminder to almost everyone on its email list, I decided to share my thoughts on charity stewardship, expressing why I think donor cultivation is an absolute must when it comes to increasing your income. […]

Exploring the World of Sports Stars’ Charities

The UK’s charity sector is complemented by an increasing number of Foundations established by sports stars. The variety of these Foundations reflects the diversity, success and charitable spirit of today’s UK athletes. Over the years, there have been notable successes, including The Dame Kelly Holmes Trust, which provides opportunities for disadvantaged young people and recorded […]

Giving through gaming – a cutting edge initiative?

Successful fundraising is key to any charity’s success, yet recently I have found that it is the operational aspects that many struggle with. This could be due to several factors, yet the increasing competition from the growing amount of charities[1] is undoubtedly an issue in securing both funding and the public’s attention. Innovation and creativity […]