The fundraising practices of certain charities have long been questioned by those who resent cold callers to the elderly, monthly letters in the post and door-to-door fundraisers, however, recent revelations from a number of UK charities and Universities have exposed unethical practices on, arguably, a much larger scale.
Posts by: Jamie Murray
People’s knowledge of social media, in addition to an understanding of crowdfunding websites such as ‘Hubbub’ and ‘GoGetFunding,’ allows people to raise funds at a more rapid rate than conventional forms of non-digital fundraising.
Carnival can provide an effective model for other minority groups and social enterprises to learn and act upon on a wider scale, throughout more cities in the UK, to instigate community cohesion, greater cultural enrichment and fundraising. According to the London Development Agency, it contributes up to £93m a year to the city’s economy and supports the equivalent of 3,000 full-time jobs.
Sporting sponsorship deals with charities has always been secondary to the popularity of engaging commercial sponsors (who help fund much of the sporting world). However, UNICEF’S partnership with the Commonwealth Games may have begun to erode this trend.
New funding models that rely less on traditional grant based fundraising methods are a relatively recent phenomenon that have grown hugely in popularity over recent years. This can be attributed to government spending cuts and the overall more challenging economic situation which have forced many charities to look to new methods and approaches towards generating funds.
A report by Bains and Company on philanthropy in India has shown that 25% of Indian donors would be willing to donate more to charity if communication and the transparency of their donations improved. This research follows increased philanthropic giving in India from 2.3% of household income to 3.1% in 2011. According to the report, greater communication between charity and donor allowed for greater integration of the donors expertise, and time into the charity from an early stage increasing the impact of the initial donation on the charity as well as willingness to spend.
I believe that there is a distinct and notable difference between charitable giving and philanthropy and that its distinction is being polarised by the somewhat dubious techniques that a number of charities employ to raise funds, alienating their chances of inspiring new philanthropists. It’s true that recent Government comments about fundraisers and fundraising techniques are offensive, but then again, perhaps there is no smoke without fire?